Augmented reality (AR) is a great way to make your business more fun. You can load up an AR app and see what you need, where it is, and how much it will cost you at your local store.
While most of the apps out there right now are for the consumer market, like the kind that let you “see” how furniture would look in your living room or try on makeup before buying it, there are some which could be put to very good use in a business setting. Here are five ways businesses can take advantage of augmented reality technology:
Any business can first use AR by showing people their products without having physical samples of everything. A company could make a catalog with AR and allow people to view products from all angles as if they were right in front of them.
You can also use AR to create interactive displays. Instead of just having a poster or sign, you can have one that people can touch and interact with. This is perfect for businesses who want to show off their products or services as more fun and engaging.
AR can also be used for training purposes. Employees can be given specific tasks to complete and then watch a video of how it’s done in augmented reality. This is not only more interesting than reading a boring manual, but it also allows employees to get hands-on experience without having to leave the safety of their own company.
When hiring new employees, some businesses use a “trial run.” They give the applicant a chance to do an hour or two of work and see if they’re a good fit for the company. Using AR, applicants can try their hand at it and get a better idea of what it’s like before ever stepping foot in the building.
Lastly, instead of making someone wait around all day to meet with you about your products or services, you can use AR to interact with them from afar. For example, let’s say someone is interested in buying advertising space on your website – using AR, you could have a quick conversation without having to go back and forth email until finally meeting face-to-face.
All in all, augmented reality can be a great way to make your business more fun and engaging for both employees and customers. Give some of these ideas a try and see how they work for you!
Conclusion
Augmented Reality (AR) is a technology that superimposes computer-generated images on top of the real world, as seen through a phone or tablet device. This can be done using something like a headset that blocks the real world, but most AR today is done through the camera on a mobile device. There are many different applications for AR, from entertainment (like games and videos) to education, work, and health.